Study shows Apple devices actually gained mobile ad share in 2012: now 63%, up from 47% the year before

Ribloggato da VentureBeat:

Conventional wisdom has it that Android market share is growing massively and quickly. According to mobile marketing and advertising technology provider Velti, however, none of that market share is translating to usage share.

At least, not in the world of mobile advertising -- ads in apps.

At the end of 2011, Velti said, Android had 53 percent of all mobile ad impressions.

Continua a leggere... 277 altre parole